Fun

Support can make or break a goal. When we circulated a survey several months ago, asking the general public how (and if) they would use an app to help them achieve a goal, a large number of respondents indicated that lack of support was a primary reason that they had not met goals in the past. Support often comes from an external source - another human being close to you, typically - but powerful support also exists in electronic guises like social media platforms, forums, online discussion groups, and in apps.

[caption id=“attachment_1141” align=“alignleft” width=“169”] The very first Splash Screen. That sun can see dead people.[/caption]

I spent the better part of last Sunday doodling on an ancient version of Photoshop (ver. 5.5, but I’m dating myself), working on the welcome screen for our Goal Buddy App. I laboured over rolling green hills (going to town with the ‘gradient’ tool), soaring mountains (gradient!) and ethereal blue sky (gradient!). It’s the first serious version of the splash screen yet, and I wouldn’t argue that the previous version was a strange three-way mix of scary, hilarious and creepy.

I vividly remember my stats professor, back when I took my undergrad degree. He had a nearly unintelligible Croatian accent, barely spoke above a whisper, and liked to write on the overhead with squiggly scribbles as he spoke/whispered. In short, I could hardly understand him, hear him, or read what he was writing, but he instilled in me that statistics are among the most misused metrics out there.

I’ll explain why. It’s easy to say that “a majority of people believe in aliens.” Or that “the average weight of hamsters in Slovenia is 200 grams.” Or “90% of survey respondents agreed that a Provincial Task Force on Walking While Texting” is a good idea. What do these numbers really mean? What constitutes a “majority?” How many hamsters were weighed in Slovenia? Did the researchers take into accounts things like breed, age and sex of the hamsters? Of this “90%” did the researchers consider things like: how many people did you ask? What was the survey return rate? Are the responses liked to other influencing factors? It’s just to easy to use words like “average” or “majority” and not give the context of sample size. It makes a pretty big difference if you asked 10 people in a survey versus 1000. How would you know if those 10 people were representative of the general population?

We are working away on “Goal Buddy,” our goal app (also known as “your little goal-achieving friend). I’ve noticed that the most popular apps have short and catchy names (which are certainly more effective and memorable than something like thesuperbestappeverthathelpsyoubeyourverysuperbestself). Goal Buddy’s name came about back in November when I was working on some concept sketches, sitting at the dining table and hoping that some bolt of inspiration would find me.

It’s almost time to put the Christmas decorations away, take down the lights, and finish digesting that turkey we’ve all been working on. We hope you’ve all had wonderful holidays surrounded by those you love as well.

We’ve been working on something else too (aside from that turkey, and I think I’m nearing the bottom of the roaster now) - our goal app. We’ve written about it a bit already, touching more on the technical aspects of things but also about its inception. So where are we now in the process?